About
Business Analytics is a combination of Business Intelligence, Data Analytics, and Computer Programming. It is the science of analyzing data to find out patterns that help in developing strategies. Its usage can be found in almost every business and industry as well as a government department. The practice relies heavily on statistical analysis and is employed by organizations to arrive at informed decision-making. Business analytics helps companies get insights about their performance, which serves as a corporate asset, giving them a competitive edge. Business analytics also allows companies to optimize and even automate business processes and students can benefit from a BBA admission to our university. This specialization from NCU allows you to learn data management, data analytics, and decision analytics to make strategically sound recommendations and data-driven business decisions—exactly what cutting-edge companies around the world need. As one of the premier business schools in Delhi NCR, it’s our pleasure to help students excel at Business administration.
Objectives
- To provide knowledge in management disciplines with an understanding of its applicability in business decision making for positive social impact.
- To strengthen the foundation for further specialization in area of Business Analytics.
- To inculcate an attitude and desire to learn.
- To develop competent professionals committed to excellence.
Highlights
- Ability to apply analytical tools and methods to address management challenges
- Developing Analytical, Logical and Critical Thinking Skills
- Develop a deep understanding of the way modern businesses run
- Understanding of Global Business Environment
- Practical exposure with help of Industrial visits and Internship opportunities.
- Imparting Entrepreneurial Skills focused on business analytics
- Improving Effective Communication Skills and holistic personality development
Programme Educational Objectives (PEOs)
On completion of the BBA Business Analytics program offered by the School of Management, The NorthCap University-
- Graduates can start their professional career in field of analytics which has become a quintessential part of modern businesses.
- Graduates can pursue a relevant post-graduate study such as MBA, MSW, MHRM to name a few.
- Graduates can engage in start-ups in the business -analytics domain.
- Graduates will be informed and involved members of their communities and responsible professionals.
Programme Outcome (POs)
By the end of the BBA Business Analytics programme, students should be able to:
- Develop knowledge and skills in the field of business analytics and learn to analyse data in order to secure meaningful information necessary for businesses in crafting strategies.
- Demonstrate IT knowledge and skills for efficient and effective business processes and develop innovative methods of applying IT and e-commerce for competitive advantage. (IT proficiency)
- Acquire basic knowledge of various disciplines in economics, law, accounting and different functions of management and to and apply the same to real life business processes and system enhancements in a holistic manner. (Multidisciplinary Knowledge).
- Understand the basic concepts of quantitative methods to apply in the study of other disciplines and prepare project reports. (Quantitative Application in Business).
- Acquire the basic legal knowledge related the various business operations. (Law in Business).
- Understand the basic management functions and fundamentals of business management. (Basics Business Management).
- BBA Business Analytics programme allows students understand various environmental problems and their impact on society and business through analytics approach. (Environmental Study).
- Communicate effectively in different business contexts and situations so as to be able to receive and give clear instructions, comprehend, write reports, prepare documentation and make effective presentations. (Communication).
- Demonstrate ethical conduct in personal and professional decisions and of business and an appreciation of the significance of business ethics and social responsibility in the decision-making process through an analytical mindset. (Ethics & Social Responsibility)
Programme Specific Outcome
- Understand and demonstrate knowledge in specific areas of the business as HR, Marketing Finance, Digital Marketing, Business analytics.
- Application of acquired skills in solving complex business problems and to take strategic decisions for a business in a socially responsible manner.
- To become a responsible corporate citizen and to play their part in nation-building by joining corporate/ public services, start their own enterprise or study further in the field of business and management.
Syllabi and Course Outcomes
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Schemes of Study 2021-2022
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Schemes of Study 2020-2021
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Schemes of Study 2019-2020
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Minimum Eligibility Criteria
Bachelor of Business Administration with specialization in Business Analytics (3 years)
10+2 (English Medium) examination conducted by Central Board of Secondary Education or equivalent examination from a recognized board with an overall aggregate of minimum 50%.
Selection Criteria
Bachelor of Business Administration with specialization in Business Analytics (3 years)
1) Selection will be based on merit of
10+2 conducted by Central Board of Secondary Education Or equivalent examination from a recognized board (IB/ICSE)
OR SAT score AND Personal Interview
Seats
| Programme | Seats |
|---|---|
| Bachelor of Business Administration | 120 |
| Bachelor of Business Administration with specialization in Business Analytics | 30 |
| Bachelor of Business Administration with specialization in Digital Marketing | 30 |
| Bachelor of Business Administration with specialization in Entrepreneurship and Family Business | 30 |
Financial Assistance
Programme Fee
Bachelor of Business Administration with specialization in Business Analytics (3 years)
For Year 2022-23
For Indian Students
Rs. 2,21,000/-
For NRI Students
Rs. 2,90,000/- or Equivalent Foreign Exchange
Hostel Fee (where applicable) Rs. 75,000/- per semester
Fee Concession cum Scholarship
| % of Scholarship | Eligibility (For CBSE as per percentage score in applicable subjects by program. Normalised Scores will be taken for other Boards with respect to CBSE) |
| 25% | CBSE: 90.1% and above |
| 10% | CBSE: 85%<= 90 |
Other Scholarship
- 20% scholarship on the tuition fees to the university employees’ ward/wards in the First Year Only
- 15% scholarship of the tuition fees for the university Alumni ward/wards, in the First Year Only
Terms & Conditions
- Aggregate marks of Best 5 subjects in class XIIth examination conducted by CBSE or equivalent examination from a recognized board will be considered for scholarship criteria. For Boards other than CBSE, normalized scores as decided by scholarship and admission committee will be considered for scholarship criteria.
- Scholarships to be announced and reimbursed only after completion of admissions for AY22-23. Students who apply by the cut off date will only be eligible for scholarships. Cut off date will be notified during the admission process.
- There are a limited number of scholarships that will be served only on the basis of merit, if there are higher number of students in a particular scholarship bracket, the students in the order of merit will be shifted to immediately lower bracket
- Students applying with 2021 scores are not eligible for scholarships.
- Scholarships seats will be reduced on the pro-rata basis of actual enrolment.
- Scholarship not to be offered for any programs with less than 30 enrolments.
- Minimum CGPA of 8.50 is required to carry forward scholarship after first year and must have passed all the examinations and there should not be any disciplinary action against the student
- At any point of time during an academic year, a student can avail of benefits from one scholarship plan only. Student who once avail any scholarship will not be eligible for any other scholarship
- The management reserves the right to change the scholarship policy as per their discretion
- The scholarship will be awarded based on the above criteria at the sole discretion of the Admission and Scholarship Committee
Enquire Now
Bachelor of Business Administration with specialization in Business Analytics (3 years)
Help line number +91 8448495100
Email: admissions@ncuindia.edu
FAQs
The School of Management and Liberal Studies (SOM) at The NorthCap University offers programs as under:
- BBA
- BBA specialization in Digital Marketing
- BBA specialization in Business Analytics
The BBA Business Analytics program at NCU aims to develop ability to apply analytical tools and methods to address management challenges. Business Analytics is a combination of Business Intelligence, Data Analytics and Computer Programming. It is the science of analyzing data to find out patterns that helps in developing strategies. The program will help students develop a global mind-set to understand the trends, navigate dynamic environment and make fact-based decisions for business success.
After completion of BBA program one can build his/her career in following areas:
- Marketing Analytics
- HR Analytics
- Social Media and Web Analytics
- Business Analyst
- Data Scientist
- Government/ PSU jobs
- IT companies
- E-commerce companies
- Consultancy
After completion of BBA in Business Analytics one can pursue MBA in his/her interest area like Business Analytics, Finance, Marketing HR, etc. to name a few. Post MBA students can join corporate or further start their PhD or Fellow Program in Management.
NCU promotes the spirit of entrepreneurship by providing on campus facilities like incubation centre, tinkering lab and VC innovation fund to aspiring entrepreneurs.
The BBA specialization in Business Analytics program at SOM NCU makes you ready for the industry by:
- Developing Analytical, Logical and Critical Thinking Skills
- Equipping with knowledge and skills of Analytics for efficient and effective business processes and develop innovative methods of applying them for creating competitive advantage.
- Exposure to authentic working environment by internship programs.
- Providing opportunities to interact with industry experts
- Exposure to Industrial Environment & Work Culture.
- Helping in Developing Soft Skills with its Centre for Language Learning (CLL).
- Facilitating in overall Career Development.
- Inculcating values to for holistic all-round development of student
- Updating curriculum on regular intervals to meet industry requirements
- Conducting Workshops on latest models, theories and software usage for up-gradation of the students.
Following are the benefits of doing BBA specialization in Business Analytics from School of Management and Liberal Studies, NCU:
- Professional Program Delivery: NCU is a systems-oriented institution, it guarantees professional program deliverance, very good academic support systems are in place for excellent teaching learning process.
- Research based Real Life Projects: Research based learning with illustrative resolution of real-life business and social challenges through cases, projects and assignments. Learn to address national issues with global perspectives.
- Industry Academia interface: Program designed in consultation with experts form academia and industry with inputs from practitioners.
- Industrial Exposure: Learn through industrial visits, guest lectures, seminars and workshops.
- Interdisciplinary approach: School of Management at NCU offers a diverse set of programs with cross learning and interdisciplinary learning opportunities
- Mentor-Mentee: At NCU, students are guided by their respective mentees, who not only helps them academically, but also grooms the students according to the current need of the industry. Mentors guide, encourage, and support their mentees in their learning process.
- General Proficiency: Students are encouraged to opt for MOOC courses, certification courses in order to upgrade their knowledge from time to time. They are also encouraged to take part in various activities conducted by the professional societies and clubs of the University.
- Mock Interviews: NCU-SOM helps the students build confidence level by conduction of Mock Interviews by Industrial Experts.
Following are USP’s of BBA specialization in Business Analytics Program:
- Ability to apply analytical tools and methods to address management challenges
- Multidisciplinary knowledge of different functional areas of business management for integrative solutions to complex management problems
- Developing Analytical, Logical and Critical Thinking Skills
- Develop a deep understanding of the way modern businesses run
- Understanding of Global Business Environment
- Practical exposure with help of Industrial visits and Internship opportunities.
- Imparting Entrepreneurial Skills focused on business analytics
- Improving Effective Communication Skills and holistic personality development
- Increasing Ethical and Social Awareness
The degree awarded by NCU is at par with any degree offered by a recognized University anywhere in the world.
The applicant must not be more than 21 years of age as on December 31st, 2022 for UG programs.