Dr. Hemant C. Trivedi
Dr. Hemant C. Trivedi
Senior Professor & Officiating Dean
PhD (Marketing) FDP–IIM (A) Fellow-ICA MBA (Marketing) BBA
Dr. Trivedi is Senior Professor and Officiating Dean at School of Management The NorthCap University, Gurugram. He was Professor and Chair Faculty of Communications at Flame University, Pune and his previous tenure was as Director School of Petroleum Management, PDPU Gandhinagar. Earlier he was Professor in Marketing area at Mudra Institute of Communications Ahmedabad (MICA) where he introduced and led the PG Diploma Program in Retail Communications Management from 2005 onwards and an Executive Post Graduate Diploma Program in Communications Management in March 2008. Dr Trivedi was Dean, College of Management and Economic Studies at the University of Petroleum and Energy Studies Dehradun from August 2010 to March 2011. Before joining MICA in November 2004, he was with MBA programme at Bhavnagar University, since 1994. Dr. Trivedi has consulted with academic institutions towards institution building and branding. He has conducted several short-term FDP, MDP programs and Symposia, and two International, three National and five State level Conferences/Seminars. His doctoral work focused on Retail Promotions by Regional, National and Multinational brands. He has to his credit more than 30 publications with academic journals of repute, national and international conference proceedings, national industrial reports etc. He has industry exposure of over fifteen years in the manufacturing and marketing of industrial pumps and pumping systems. He has also worked for the Gujarat Khadi Board, as Marketing Manager for about four years and is amongst the early employees marketing Diners Club Credit Cards in 1983-84. He is reasonably well traveled through UK, Europe, Middle East and the Far Eastern region. His Retail Yatra concept took him around all corners of India with his students of Retail. His academic administration experience is more than 25 years heading various programs, committees, academic councils and board of studies at different Universities and business schools.
Prof Trivedi maintains active interest in academic innovation and experimentation. He consults in Technology Innovation, Academic Institution Building, Strategic Marketing and Retail.